Scaling Your Startup: Strategies and Tactics for Growth 

Startups don’t fail because they lack a product; they fail because they lack customers and a profitable business model. – STEVE BLANK – PROFESSOR & INVESTOR What to know about Startups  ▪ A startup is a newly established business or company that is typically characterized by its innovative and entrepreneurial nature.  ▪ It is often […]

Building Go-to-Market Strategies That Work

A go to market strategy is a plan that outlines how a company or organization will introduce, market, and sell its products or services to its target audience. The objective of a go-to-market strategy is to ensure that the target customers are aware of the company’s products or services and consider them as a viable […]


CONCEPT OF PRODUCTIVITY A business owner, either planning on a new start-up or seeking opportunities to improve on existing methods will greatly increase their odds of success when productivity of the process is thoroughly thought through from the beginning. The term “Productivity” refers to the efficiency of a process. It measures how inputs have been […]


What an agile organization is?  An agile organization is an organization that is swift in responding to the dynamism in the marketplace or environment.  An agile organization is a customer-centric organization. An agile organization combines velocity and adaptability to deliver on promises to their stakeholders The pillars of an Agile organization Owners of businesses must […]

Market Definition

Funding, Operations & Marketing Strategy What makes a good idea a business opportunity? The key difference between a good idea and a business opportunity is an identifiable group of people that are willing to pay for access to or use of that idea. This makes the identification and definition of a market for an “idea” […]

Rapidly & Strategically Deploying Your Startup Ideas.

What is a Startup? A startup is a young company founded by one or more entrepreneurs (often referred to as founders) to develop a unique product or service and bring it to market. Startups vs Small Businesses For a startup, the most crucial thing is to innovate. They are intended to produce something new or […]

Grow your Business with Digital Innovation

“It took the telephone 78 years to get to 100m users. It took Candy Crush one year.” – Matthew Lerner What is Digital Innovation It is the process of using up-and-coming digital technologies to either modify or create new business opportunities and processes. How Schools Adapted Using Digital Innovation: Physical Classes, Microsoft Teams/ Zoom, Virtual […]

SELL YOUR KNOWLEDGE: Monetize Your Expertise

Market Watch has estimated that the semantic knowledge base industry will be worth $33 billion by 2023, with year-over-year growth of 10% through the rest of the decade. Research shows that the highest-paying business in the world is the Knowledge Business also known as Information Marketing Business. Research shows if you studied in Nigeria up […]


TWO CORE COMPETENCIES ARE NEEDED TO SURVIVE IN TODAY’S WORLD 1: Operational Capability 2: Dynamic capability Operational Capability Operational capability (oc) involves day-to-day logical details to survive the immediate. Operational capability is critical however for short-term relevance.   The operational capability will produce profit for today in order to create tomorrow a successful business or entrepreneur […]

AOT LAGOS 5.0 - The Creative Economy & A Digital Lagos